

Meet the new Briggs & Stratton® PowerProtect+ standby generators, our most powerful, capable, and flexible generators ever—featuring 64 engineering and design improvements to enhance quality, reliability, and longevity. The entire line has been engineered to deliver benefits that customers can't get anywhere else allowing you to offer compelling options that help your business stand out from the competition.
The best starting power in the industry, powered by a top-of-the-line Briggs & Stratton Vanguard® engine lets you offer exceptional power at every price point.
An industry-best 7-year or dealer-exclusive 10-year comprehensive warranty helps customers overcome price sensitivity and gives you a valuable deal-closing tool.
The only generators that direct exhaust AWAY from the house, a safer design that also provides more installation flexibility, allowing you to serve more customers.
It's easier than ever to add remote monitoring and fleet management. Pro monitoring adds a revenue stream for your business and reduces costs and unnecessary maintenance visits by offering proactive warnings, remote troubleshooting, and regular system testing.
In an industry dominated by a single brand, we know you need a competitive edge for YOUR brand to stand out. That’s what Briggs & Stratton provides with our Dealer Acceleration Program.
No more competing for the same leads with every other dealer. We provide exclusive, qualified leads to help you achieve higher closing rates.
From co-op local advertising to advanced marketing technologies to our Power Academy Training and more, we partner with dealers to provide support in building your local brand—not just ours.
By providing more flexibility, reliability, and longevity, PowerProtect+ generators let you sell on value—not just price—so you have more control over margins
learn more about how our program helps dealers Take the Power Back.
1 "See owner's manual for complete warranty details."